Dr. Beverly Held, MD

Soaring Success: Branding Dr. Held for the Digital Age

We revitalized Dr. Beverly Held’s brand with a graceful logo, inviting web design, and strategic digital marketing, boosting her practice’s recognition and success across Corpus Christi.

Dr. Beverly Held, MD

When Dr. Beverly Held, MD, entrusted us with her brand, we took her 55 years of dedicated service and gave it a fresh, captivating face. Her signature purple-necked hummingbird logo now gracefully symbolizes her practice, while our web design made sure that her digital presence feels as welcoming as her office. Through targeted social media marketing and strategic digital advertising, her name spread fast across Corpus Christi. The result? An increase in brand awareness that’s soared higher than a hummingbird in flight—and a patient roster booked nearly a year in advance! We’re proud to see Dr. Held’s practice thriving with a new generation of patients ready to trust her expertise.

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Client

Dr. Beverly Held, MD

Project Type

Logo Design, Web Design, Social Media Marketing, Digital Advertising

Impacts

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Logo Design Concept

The logo for Dr. Beverly Held, M.D. – Corpus Christi Dermatology integrates nature-inspired symbolism with a clean, modern aesthetic. The central focus is a stylized hummingbird set against a circular lavender backdrop, exuding grace, care, and vibrancy. This aligns perfectly with a dermatology practice that combines expertise with personalized care.

The Dr. Beverly Held, M.D. logo beautifully combines artistic elegance with a modern, professional identity. The hummingbird, enriched by soft and calming colors, represents vitality, healing, and care—making it a perfect visual representation for a dermatology practice that focuses on skin health, beauty, and patient well-being.

Logo Design Elements

Hummingbird Illustration
- Symbolism: The hummingbird represents beauty, vitality, and precision, qualities that resonate with dermatology and skin care. It symbolizes resilience and grace, attributes often associated with wellness and healing.
- The bold, clean lines modernize the bird’s form while maintaining a soft and approachable aesthetic.
Circular Backdrop
- The circle creates a sense of completeness and harmony, balancing the intricate hummingbird design.
- It reinforces a professional and serene environment while allowing the hummingbird to stand out.
Typography
- “Beverly Held, M.D.”: The clean, bold, uppercase serif font conveys authority and professionalism.
- “Corpus Christi Dermatology”: A smaller sans-serif font ensures balance, readability, and modernity, reflecting attention to detail.

Brand Identity & Message

The logo conveys:
- Professionalism and Trust: The clean, bold typography and structured lines highlight Dr. Beverly Held’s medical expertise.
- Personalized Care: The hummingbird, a symbol of grace, represents attention to beauty, care, and detail.
- Wellness and Healing: The calming lavender and teal tones communicate health, renewal, and a welcoming environment.

Dr. Beverly Held, MD

Soaring Success: Branding Dr. Held for the Digital Age